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Dealership 101 VCERT Class (In Chicago, Illinois)

Tue, Aug 26, 2025, 8:00 AM EDT – Wed, Aug 27, 2025, 5:00 PM EDT
Dealership 101 VCERT Class (In Chicago, Illinois)

The Valvoline Dealership 101 class is a 2-day instructor-led course designed to introduce you to dealership basics. By the end of this course, you will be able to more effectively distinguish the dealership operation and position Valvoline within a dealership to win or grow business. You will have the opportunity to visit a local dealership to speak to a parts manager and service manager about what is most important in their role and better understand how to differentiate yourself among your competitors. Instructor-led and Online course prerequisites are required. 

Key Course Objectives:

  • Deepen your knowledge of dealership operations
  • Get insights into dealer market trends
  • Meet the needs of key decision makers and learn strategies on positioning yourself as a partner
  • Use key dealership metrics to tailor your solutions to maximize profitability
  • Identify several OEM programs and their impact on the operations of a car dealership
  • Demonstrate how Valvoline solutions stand out and deliver a compelling narrative that resonates with decision makers

Prerequisite Courses:

  • VPS VCERT 2-day class
  • LD VCERT 2-day class
  • Dealership Basics online course


Full

Instructors

Field Broadbent

Training Program Manager

Training Team

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Classifications

Categories
  • Light Duty Products
  • VPS Products