StratLab Marketing

Real AI. Real businesses. Real things you can actually use.

AI has changed a LOT in the past couple of years, and so has the way we use it.

Join Shane and Jeph for a fast, practical and occasionally ridiculous hour exploring how they’re actually using AI in their businesses today.

Jeph will dig into AI as a coworker: why he uses different AIs for different jobs, how his approach has evolved, how to customize AI to work more like you do, and how he uses it to edit ideas, improve work and tackle everything from documents and spreadsheets to ridiculously long PDFs.

Shane will take things from prompts to real-world problem-solving, showing off the AI he built for his website, a deck estimator he created, how he used AI to troubleshoot problems around his house, and how he looks for bottlenecks where AI can make work faster, easier and more useful.

Most importantly, this isn’t about using AI because it’s cool. It’s about solving real problems and doing what’s best for the customer.

We’ll wrap things up with AI Fix My Business, where we’ll take a few real bottlenecks from the room and explore how AI might help tackle them.

Bring your laptop, bring your questions and bring that annoying thing in your business that takes way too much time.

Let’s see if AI can help.

📍 Location: Path HQ Boardroom (upstairs)
🕐 Time: 1 hour + Q&A
🥗 Lunch provided