Pre Wall 1: 4 Steps to Scale the Functional Wall is a two-day class focused on residential dealers currently generating less than $500,000 per year in revenue. It is also valuable for larger dealers who are struggling with profitability or cash and want a better understanding of pricing and the overhead cost of running a business. Dealers will be shown the 4 things they need to do each day to generate $1 Million in revenue and how to do them profitably. The true cost of operating a profitable HVAC business and what it takes to make more money without working more hours will be examined. Participants will come away with a clear understanding of what it takes to bill $1 Million and how to get there. Questions and discussion will be encouraged.

Course Topics:

- The 4 Steps for Success in Your Journey.
- The Real & Inclusive Cost of Doing Business.
- Lead Generation & Tracking for Service and Maintenance.
- Pricing Using Your Unique Business Data & Administration.
- Starting & Finishing Well.
- Raising & Communicating Your Value with Customers.

Pre-Wall 1: 4 Steps to Scale the Functional Wall